Start building developer content strategies that convert.

Level up your content marketing skills with tools and strategies from a proven expert, and gain the confidence you need to market to developers.
  • Create powerful developer content marketing strategies and implement them in your org.

  • Learn from real-life examples and from experts who ‘get it right’.

  • Understand how to measure the success of your developer content marketing.
Developer Content Marketing Certified | Masters action shot

Start building developer content strategies that convert.

Level up your content marketing skills with tools and strategies from a proven expert, and gain the confidence you need to market to developers.

Developer Content Marketing Certified | Masters action shot
Create powerful developer content marketing strategies and implement them in your org.

Learn from real-life examples and from experts who ‘get it right’.

Understand how to measure the success of your developer content marketing.
Trustpilot
Developer Content Marketing Certified | Masters badge
Course overview.

Marketing to developers can feel like trying to solve a Rubik’s Cube blindfolded – especially when you don’t have many chances to get their attention.

This is where our Developer Content Marketing Certification shines. Whether you’re rocking the developer marketing world, are a DevRel superstar, or wave the developer advocate flag, this course is for you.

Led by an industry expert, the curriculum is packed with tips on what makes developers tick – and on the elements of content purpose-built for developers.

You’ll also be armed with templates you can use in your business and practical examples you can learn from.

Unlock the secrets of industry leaders and use them to take your content and developer marketing to new heights.
Developer Content Marketing Certified | Masters badge
Course overview.

Marketing to developers can feel like trying to solve a Rubik’s Cube blindfolded – especially when you don’t have many chances to get their attention.

This is where our Developer Content Marketing Certification shines. Whether you’re rocking the developer marketing world, are a DevRel superstar, or wave the developer advocate flag, this course is for you.

Led by an industry expert, the curriculum is packed with tips on what makes developers tick – and on the elements of content purpose-built for developers.

You’ll also be armed with templates you can use in your business and practical examples you can learn from.

Unlock the secrets of industry leaders and use them to take your content and developer marketing to new heights.
By the end of this course you’ll be able to..
  • Create the best content
    Understand what developers like and how to build content that’ll resonate with them.

  • Implement a content strategy
    Learn from real-world examples to launch a successful developer content marketing strategy.

  • Impress employers
    Boost your career with a certification that showcases your knowledge, skills, and connections.
Areas where developer content marketing may differ from traditional marketing
Areas where developer content marketing may differ from traditional marketing

By the end of this course you’ll be able to..


Create the best content

Understand what developers like and how to build content that’ll resonate with them.


Implement a content strategy

Learn from real-world examples to launch a successful developer content marketing strategy.


Impress employers

Boost your career with a certification that showcases your knowledge, skills, and connections.

“The developer marketing course surpassed my expectations in every way. The comprehensive content, experienced instructors, and interactive learning methods make it an exceptional resource for anyone looking to excel in this specialized field. As I am just getting started in my developer marketing journey, this course has equipped me with the skills and knowledge I need to thrive. I highly recommend this course to anyone interested in honing their developer marketing prowess."


Sarah Mouton, Senior Product Marketing Manager at Hubspot

Meet your instructor, Chris Riley.

Chris Riley (@hoardinginfo) is a bad-coder-turned-technology-advocate who understands the challenges and needs of modern engineers, as well as how technology fits into the business goals of companies in a demanding high-tech world. As a neuro-diverse professional living with dyslexia and ADHD he is a strong advocate for less stigma and more awareness for neuro-diverse professionals.

Chris speaks and engages with end-users regularly in the areas of modern AppDev, Site Reliability Engineering, DevOps, and Developer Relations. He was one of the original founders of the developer marketing agency Fixate IO, and currently works as a Sr Manager in HubSpot’s Developer Relations team.

Chris regularly speaks at industry events, contributes to industry blogs such as ContainerJournal.com, DevOps.com and Sweetcode.io, and serves as a technical adviser to tech-enabled enterprises. He is also the host of the podcasts Developers Eating the World, Dissecting DevOps & Tech A’Sketch.
Meet your instructor, Chris Riley.

Chris Riley (@hoardinginfo) is a bad-coder-turned-technology-advocate who understands the challenges and needs of modern engineers, as well as how technology fits into the business goals of companies in a demanding high-tech world. As a neuro-diverse professional living with dyslexia and ADHD he is a strong advocate for less stigma and more awareness for neuro-diverse professionals.

Chris speaks and engages with end-users regularly in the areas of modern AppDev, Site Reliability Engineering, DevOps, and Developer Relations. He was one of the original founders of the developer marketing agency Fixate IO, and currently works as a Sr Manager in HubSpot’s Developer Relations team.

Chris regularly speaks at industry events, contributes to industry blogs such as ContainerJournal.com, DevOps.com and Sweetcode.io, and serves as a technical adviser to tech-enabled enterprises. He is also the host of the podcasts Developers Eating the World, Dissecting DevOps & Tech A’Sketch.

Learn from industry experts like:

Katie Miller

Director, Developer Marketing at Slack

Anil Kumar Krishnashetty

Senior Product Marketing Manager - Developer Tools at Lokalise

Sarah Jane Morris

Senior Manager, Developer Community at HubSpot

Mudit Singh

Director Marketing & Growth at LambdaTest

Mariya Delano

Founder & Operator at Kalyna Marketing

Sachin Jha 

Senior Technical Product Marketing Manager at Isovalent 

4+

Hours of content

5

Modules

46

Exam questions

6

Templates

6

Coursework tasks

What you can expect from Developer Content Marketing Certified

Write your awesome label here.
What's included.

Content
5 extensive modules that help you uncover the anatomy of great developer content.

Insights
Exclusive, actionable tips from seasoned developer marketing leaders from world-renowned orgs like HubSpot and Lokalise.

Coursework
46 exam questions to put the theory into practice and set your newfound knowledge in stone.

Flexibility
100% self-paced course, so you can learn the way it suits you and your goals best.

Templates
6 tried-and-tested templates and frameworks you can use every day in your role.

Certification
Official certification once you pass all exams, to increase your marketability and job prospects.

What's included.
Content
5 extensive modules that help you uncover the anatomy of great developer content.
Insights
Exclusive, actionable tips from seasoned developer marketing leaders from world-renowned orgs like HubSpot and Lokalise.
Coursework
46 exam questions to put the theory into practice and set your newfound knowledge in stone.
Flexibility
100% self-paced course, so you can learn the way it suits you and your goals best.
Templates
6 tried-and-tested templates and frameworks you can use every day in your role.
Certification
Official certification once you pass all exams, to increase your marketability and job prospects.

Power-up your developer marketing career.


Gain access to our entire suite of courses, both existing and future, 100+ hours of OnDemand content, templates & frameworks, mentorship opportunities, 1x free in-person summit ticket, and so much more when you become a Pro+ Member.

Power-up your developer marketing career.


Gain access to our entire suite of courses, both existing and future, 100+ hours of OnDemand content, templates & frameworks, mentorship opportunities, 1x free in-person summit ticket, and so much more when you become a Pro+ Member.

Course curriculum.

Looking to learn as a team?


If you're looking to get a team of three or more certified, then speak to Matt about team rates on m.booth@teamalliance.com.


P.s. if you need help convincing your boss, we've done the hard part for you.

Looking to learn as a team?


If you're looking to get a team of three or more certified, then speak to Matt about team rates on m.booth@teamalliance.com.


P.s. if you need help convincing your boss, we've done the hard part for you.

FAQs.

Who’s this course for?

The Developer Content Marketing Certification is perfect for developer marketers, DevRel specialists, developer advocates, content marketers, technical writers, and product marketers in technology orgs selling to developers.
If you want tools and confidence to build developer-facing content that works, then this course is for you.

How does the course work?

You can work through the module in the order that suits you, your goals, and your schedule the best. The curriculum is entirely self-paced, though you’ll be asked to take part in activities as well. You have exam questions at the end of each module and, if you pass them all, you’ll become Developer Content Marketing certified.

How long will the course take to complete?

The course is 100% OnDemand and fully self-paced, and should take 4+ hours to complete.

What happens if I don’t pass the exams?

If you fail the first time, you can retake the exam. Sadly, if you fail again, you won’t get the certificate. However, you’ll never lose the knowledge and skills you acquired, and you’ll also have access to the course materials for life.

How long will I have access to the course content?

Forever! A single, one-off payment offers you unlimited access to all the course’s content.
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