Boost your developer marketing skills and decode developers.

Take the reins of your professional and personal growth with Developer Marketing Certified: Core, your trusted companion for a powerful developer marketing strategy.
  • 8+ hours of content

  • 5 modules
  • 50+ exam questions

  • 100% self-paced
  • Exclusive
    templates & frameworks
  • Official
    certification
Developer Marketing Certified: Core badge
Developer Marketing Certified: Core badge

Boost your developer marketing skills and decode developers

Take the reins of your professional and personal growth with Developer Marketing Certified: Core, your trusted companion for a powerful developer marketing strategy.

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Course Overview: Start targeted marketing to developers today

Want to learn developer marketing best practices? Or take your pick of developer marketing jobs? With a robust foundation of developer marketing knowledge, you can better decode the enigmatic developer persona – and master the principles that underpin the industry.

Our star-studded list of teachers will help you to build a developer program that works, understand developer personas, create advocacy, and so much more.

By the end of the course, you’ll be able to walk away with career-changing skills, ideas, and hacks (and apply them at your company). All at your own pace.

Developer Marketing Certified: Core allows you to not only learn your developer marketing 101, but also unlock the secrets of established developer marketing pros from some of the world’s biggest companies and use them to succeed in the rapidly-changing tech world.

Empathy map
Course overview: Start targeted marketing to developers today

Want to learn developer marketing best practices? Or take your pick of developer marketing jobs? With a robust foundation of developer marketing knowledge, you can better decode the enigmatic developer persona – and master the principles that underpin the industry.

Our star-studded list of teachers will help you to build a developer program that works, understand developer personas, create advocacy, and so much more.

By the end of the course, you’ll be able to walk away with career-changing skills, ideas, and hacks (and apply them at your company). All at your own pace.

Developer Marketing Certified: Core allows you  to not only learn your developer marketing 101, but also unlock the secrets of established developer marketing pros from some of the world’s biggest companies and use them to succeed in the rapidly-changing tech world.
By the end of our developer marketing course, you’ll…
  • Truly understand what the best developer marketing is and why it matters in a world so reliant on tech.
  • Successfully introduce a developer program to your company.
  • Grasp the function of developer relations and its role in forging strong developer communities and advocates.
  • Know how to create the best content that developers will love and engage with.
  • Climb the career ladder with your newfound knowledge, skills, and connections.
  • Be empowered in the marketing table with enhanced developer marketing knowledge.
  • Get bragging rights with your new certificate!
Bonus footage action shot
Bonus footage action shot

By the end of this course, you'll...

  • Truly understand what the best developer marketing is and why it matters in a world so reliant on tech.
  • Successfully introduce a developer program to your company.
  • Grasp the function of developer relations and its role in forging strong developer communities and advocates.
  • Truly understand what developer marketing is and why it matters in a world so reliant on tech.
  • Know how to create the best content that developers will love and engage with.
  • Climb the career ladder with your newfound knowledge, skills, and connections.
  • Be empowered in the marketing table with enhanced developer marketing knowledge
  • Get bragging rights with your new certificate!

“I loved that the course was broken up into easy-to-digest ‘chapters.’ I often would work on them between meetings or when I had some free time during the day. I began with a good foundation or understanding of Developer Marketing, but the course brought up insights and points that gave me new ideas and made me excited to see how I could implement them at the company."


Sara Zenner, Senior Product Marketing Manager at Hyland

Learn from industry experts like:

Justin Fink

Director of Product Marketing (Developer Marketing) at Klaviyo

Karien Pype

VP Marketing at ONTOFORCE

Chris Riley

Sr Manager, Developer Relations at Hubspot

Nisha Baxi

Head of Community at Gong

Jakub Czakon

CMO at Neptune.ai

Tricia Read

Azure Digital & App Innovation Product GTM Lead at Microsoft

Power-up your developer marketing career.

For just $700 more, gain access to our entire suite of courses, both existing and future, 100+ hours of OnDemand content, templates & frameworks, mentorship opportunities, 1x free in-person summit ticket, and so much more when you become a Pro+ Member.

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You're in very good hands.

Developer Marketing Alliance is home to the world's largest developer marketing community, and every course we create is built on the experience, knowledge, and success of the masses.

Our internal experts, external advisors, and enthusiastic community come together to create the most robust courses on the market, equipping you with the ultimate toolkit for growth.

From LinkedIn to Google to Spotify to HubSpot, expect to learn first-hand from industry heavyweights from start to finish.

Power-up your developer marketing career.


For just $700 more, gain access to our entire suite of courses, both existing and future, 100+ hours of OnDemand content, templates & frameworks, mentorship opportunities, 1x free in-person summit ticket, and so much more when you become a Pro+ Member.

You're in very good hands.

Developer Marketing Alliance is home to the world's largest developer marketing community, and every course we create is built on the experience, knowledge, and success of the masses.

Our internal experts, external advisors, and enthusiastic community come together to create the most robust courses on the market, equipping you with the ultimate toolkit for growth.

From LinkedIn to Google to Spotify to HubSpot, expect to learn first-hand from industry heavyweights from start to finish.

What you can expect from Developer Marketing Certified

Write your awesome label here.
What's included when I enroll?

Nothing but essential features:

Access 8+ hours of content, including bonus material, packed with expert insights.

Consolidate your learning with interactive activities to consolidate your learning.

Bonus features to help you learn from companies like Google, Hubspot and RingCentral.

12 templates to go away and apply in your role.

Test your knowledge with 50+ exam questions sprinkled throughout every module.

Access to content for life

What's included when I enroll?

Nothing but essential features:
Access 8+ hours of content, including bonus material, packed with expert insights.
Consolidate your learning with interactive activities to consolidate your learning.
Bonus features to help you learn from companies like Google, Hubspot and RingCentral.
12 templates to go away and apply in your role.
Test your knowledge with 50+ exam questions sprinkled throughout every module.
Access to content for life

Looking to learn as a team?


If you're looking to get a team of three or more certified, then speak to Matt about team rates on m.booth@teamalliance.com.


P.s. if you need help convincing your boss, we've done the hard part for you.

Looking to learn as a team?


If you're looking to get a team of three or more certified, then speak to Matt about team rates on m.booth@teamalliance.com.


P.s. if you need help convincing your boss, we've done the hard part for you.

Course curriculum

FAQs.

Who’s this course for?

Anyone who wants to learn the developer marketing 101. Developer Marketing Certified: Core is perfect for developer marketing newbies, as well as those who want to brush up on their skills.

The curriculum is also suitable for people who want to better understand the minds of developers and how to best communicate with them.

Additionally, if you’re looking to implement a developer program in your company (or already have one in place but want to make it more successful), then you’ll find what you need in the Developer Marketing Certified: Core.

How does our developer marketing course work?

The curriculum is entirely self-paced, so you go through the modules in the way that works for you and your goals. You also have activities to complete and, at the end of each module, exam questions. If you pass them all, you’ll become Developer Marketing Core certified.

How long will the course take to complete?

It depends on what works best for you – the course is 100% OnDemand and fully self-paced, so it’s up to you.

I’m looking to break into developer marketing, but I’m not sure how to even start. Is the course geared towards helping entry-level marketers too?

Absolutely! As a newbie, you’ll find a lot of helpful content in this course to help you create a developer marketing strategy, as our curriculum is packed with talks, templates, and exercises for people who have no prior experience in the industry.

What happens if I don’t pass the exams?

If you don’t pass the first time, you can retake the exam. If you fail the second attempt, unfortunately, you won’t be able to become certified. However, you’ll still have the knowledge and skills you acquired, as well as the course materials.

How long will I have access to the course content?

 Forever! A single, one-off payment offers you unlimited to all the course’s content for life.
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